A Beginner’s Guide to Content Marketing
[ad_1] Content Marketing is the buzzword of the moment but there is confusion over what that really is and why a business should do it. This article sets out some of the basics. CONTENT STRATEGY If you create content that your prospective customers need and want, they will find it, consume and engage with it and ultimately transact a profitable action with you. They may also share that content with their own friends and contacts, amplifying the […]
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